Fonts- Fonts can be used as a representation for an entire franchise through text.
Typeface- Type face is the entire grouping of a specifically named font E.g. Calibri (Body), Calibri (Headings) and more.
Styles(Size)- Styles are the size and basic shape of the font and can be changed and edited constantly by you.
Didot- Didot was the old way of measuring the kerning's and character spacing in between letters. it was 1/6 of a traditional French inch
Serif and sans- Serif and sans serif are different styles of text, Serif has strokes at some or all of the ends of the letters, where as sans serif is without E.g. Serif, Sans serif.
Size- the maximum size when writing a professional magazine should always be 14 point
Compatibility issues (PDF)- if you download or create a font and then send a document with it being used in to someone who does not own the font, it will be changed to a random font.
Leading-

No comments:
Post a Comment